BOXT
BOILER
Project Type : AnimationYear : 2025Services: 3D Animation, Character Design, Brand Campaign, Motion GraphicsGiving a boiler brand the personality it deserved.
Boxt, the UK's leading boiler installation company, needed a way to make heating exciting. We created a cast of endearing 3D anthropomorphic animated characters that transformed a functional product into something audiences genuinely loved. The characters appeared across TV, digital, social, and out-of-home advertising — making Boxt one of the most recognisable brands in UK home services. This project grew into an ongoing partnership spanning Boxt Solar and Boxt Aircon campaigns.
This Campaign went on to take home the gold and silver at the DMA Awards 2025!
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CREATIVE DIRECTOR - JEANPIERRE LE ROUX
SKETCHES & DESIGN - ARNU VAN DER WESTHUIZEN, HANNES GREYLING
3D DESIGN & MODELLING - HEIN OOSTHUIZEN, THABANG CHUENE, RINETTE DIPPENAAR, SIAN DURLER
ENVIRONMENT- BAZIL POWER, THABANG CHUENE, MICHAELA CLAASEN, HEIN OOSTHUIZEN
RIGGING - ANDRE DAVIDS, MICHAELA CLAASEN
FUR- MICHAELA CLAASEN, CLEO HENDRIKS
ANIMATION: SAM NXELE, KOBUS BOSHOSS, KRISTIN SMITH, GEOFF TRUSLER
SHADING - MICHAELA CLAASEN, CLEO HENDRICKS, JEANPIERRE LE ROUX
LIGHTING - CLEO HENDRICKS, JEANPIERRE LE ROUX, BAZIL POWER
RENDER & COMPOSITE - CLEO HENDRICKS, JEANPIERRE LE ROUX
SENIOR PRODUCER – JENNA-LEE KEYS
Development
